{"id":56213,"date":"2026-04-10T12:58:51","date_gmt":"2026-04-10T10:58:51","guid":{"rendered":"https:\/\/carmencita.com\/?p=56213"},"modified":"2026-04-10T13:01:33","modified_gmt":"2026-04-10T11:01:33","slug":"carmencita-strengthens-its-growth-in-china-with-a-visit-from-key-horeca-partners","status":"publish","type":"post","link":"https:\/\/carmencita.com\/en\/carmencita-news\/carmencita-strengthens-its-growth-in-china-with-a-visit-from-key-horeca-partners\/","title":{"rendered":"Carmencita strengthens its growth in China with a visit from key HORECA partners."},"content":{"rendered":"\t\t
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Carmencita strengthens its growth in China with a visit from key HORECA partners. \n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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10 abr. 2026<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Carmencita has welcomed a delegation of clients from the People\u2019s Republic of China to its facilities in Spain. The group, comprising importers and distributors of the Carmencita brand in the HORECA channel for the mainland market, marks a new milestone in the company\u2019s consolidation in one of the world\u2019s fastest-growing international markets.<\/p>

The delegation, comprising senior executives and key decision-makers, was accompanied by several of their main buyers. Notably, representatives from restaurant chains in China were also in attendance, where paella has become a flagship dish on their menus.<\/p>

With nearly a decade of commercial partnership, this is the first time Carmencita\u2019s Chinese partners have visited the company\u2019s facilities in Spain, representing a significant milestone in the evolution of their collaboration. The visit reflects stronger ties and a shared commitment to further developing the brand within the Chinese market.<\/p>

During the visit, guests had the opportunity to experience the full production process first-hand\u2014from the handling of raw materials through to product manufacturing and packaging. Particular interest was shown in the production of Carmencita\u2019s paella seasoning mix and paprika, two of the brand\u2019s most prominent products in China\u2019s HORECA channel and key drivers in the expansion of Spanish cuisine across the market.<\/p>

Importers are especially focused on products they perceive as distinctive and authentic, reinforcing Carmencita\u2019s positioning as a trusted supplier of essential ingredients that preserve the original flavours of Spanish cuisine\u2014particularly in the preparation of paella.<\/p>

This visit forms part of Carmencita\u2019s broader strategy to strengthen its footprint in mainland China, with a clear focus on the HORECA channel and the growth of Spanish cuisine restaurants. Local partners play a pivotal role in this expansion, leading the development of such establishments and championing authenticity as a key differentiator.<\/p>

For Carmencita, this meeting represents a significant step forward in its international strategy and reinforces its role as a strategic partner in promoting Spanish gastronomy in key global markets. The company remains committed to consolidating its presence in China while supporting its partners in the continued growth of this segment.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Carmencita has welcomed a delegation of clients from the People\u2019s Republic of China to its facilities in Spain.<\/p>\n","protected":false},"author":2,"featured_media":56205,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2094],"tags":[],"class_list":["post-56213","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carmencita-news"],"acf":[],"yoast_head":"\nCarmencita strengthens its growth in China with a visit from key HORECA partners.<\/title>\n<meta name=\"description\" content=\"Carmencita has welcomed a delegation of clients from the People\u2019s Republic of China to its facilities in Spain.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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